Are Blogging Sites Threatened By Social Media?

Are Blogging Sites Threatened By Social Media? Author: TJ Philpott- It seems that recent past indicates a decrease in the number of blogging sites found on the internet. Many reports infer that the increase in social media use is an indication that people are replacing their blogging efforts and visits with social media use. The questions are raised as to whether in fact the blog platform itself is being pushed aside in favor of social media sites. On the surface it seems these questions may be valid but a closer look reveals that comparisons between blogs and social media sites may not be entirely justifiable or accurate. Current claims are that social media use is 'siphoning' away blog traffic thereby leading to the eventual demise of blogs as we know them. The question here is how can this be true when it appears that blogs and social sites serve fundamentally different purposes? True enough these sites both are social gathering spots however comparisons end at that point. Here are 3 fundamental differences that can be found when comparing the purpose and characteristics of the blog platform to that of online social sites. (Read more....)

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Developing a Confidence to Write Online Content

Developing a Confidence to Write Online Content- By DJ Heckes- How do you get people who are afraid to write to find their voice? Blogging is not always the right tool for everyone. It is okay not to Blog. If you are afraid to write, then don't Blog. If you start writing Blogs, set clear boundaries for what you want to accomplish.  Twitter is one of my favorite social media sites. Many companies use Twitter for business including Dell. Dell has one of the largest turn around stories for correcting its reputation through using social media. Several years ago, Jeff Jarvis created a web site titled "Buzz Machine." (www.buzzmachine.com) Jeff Jarvis posted blogs regarding Dell Hell and it was widely covered in the media. Dell Hell taught Dell a very important lesson about listening to what people were saying about them online and finding new avenues to connect with their consumers and customers. Dell has a team of about 40 people led by a guy on Twitter whose name is Richard Dell (http://twitter.com/RichardAtDell) and Dell is connecting Richard Dell with their consumers on Twitter. Dell wants to know if consumers and customers are talking about them and they respond by asking how they can help. (Read more....)

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